Kromatech, the showcase of colour and creativity

Sep 16, 2004

16/09/04 -With an exhibit floor of 20,000 square metres (50% more than in 2002, equal to about a quarter of the total space at Tecnargilla) and more than 200 exhibitors (over 25% of the total), Kromatech is the largest and most comprehensive world showcase of colour technologies for the ceramic industry.

The exhibition will have a very wide international scope with 55% of exhibitors from outside Italy. All the leading glaze manufacturers, graphic design studios and raw materials suppliers from Spain, Italy, Germany, China, France, Turkey, Brazil, Indonesia, the United States, Great Britain, Ukraine, Switzerland and Portugal will be taking part.

Visitors to the Kromatech stands will have the opportunity to observe the most innovative uses of colour and chrromatism in the ceramic industry, developed with the aim of giving tiles extra value and appeal for the end market.

It will be an unmissable event for laboratory directors, product research and development personnel, creatives and sales managers.

To reinforce the message of Kromatech, Tecnargilla will also be hosting a conference organised by the Italian Ceramic Society and Acimac. Scheduled for Monday 4 October, “KREA, technology in ceramic creativity” will explore the themes of colour and creativity not only in their most technical aspects, but also as a source of prestige and appeal and therefore elements to be exploited as marketing tools.

The in-focus section contains the conference programmekromatech2004.jpgKREA, technology in ceramic creativitykrea.pdf